I'm a brand photographer and strawberry lover living in  Charleston, South Carolina ☀️🍓 I help business owners plan and pull off their brand shoots with confidence and strategy.

I'm Abby

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2 creative business books by Fiona Humberstone- Brand Brilliance and How to Style Your Brand

You Are a Badass by Jen Sincero

This. Book. Is. Everything. You Are a Badass is the #1 book recommendation I kept hearing about for nearly 2 years before I finally read it. Jen Sincero writes bluntly and hilariously about how to manifest your dream life. This book wasn’t written just for creative entrepreneurs so it’s guaranteed to change anyone’s life!

Favorite quote: “You are perfect. To think anything less is as pointless as a river thinking that it’s got too many curves or that it moves too slowly or that its rapids are too rapid. Says who? You’re on a journey with no defined beginning, middle or end. There are no wrong twists and turns. There is just being. And your job is to be as you as you can be. This is why you’re here. To shy away from who you truly are would leave the world you-less. You are the only you there is and ever will be. I repeat, you are the only you there is and ever will be. Do not deny the world its one and only chance to bask in your brilliance.” – Jen Sincero

You Are a Badass at Making Money by Jen Sincero

Jen Sincero’s follow up to You Are a Badass focuses exclusively on money. Every single person on this planet has their own issues with money tracing back to their childhood. As an entrepreneur, I’ve definitely had my fair share of money insecurities! This book is a game-changer.

Favorite quote: “What you focus on you create more of, so if the plan is to get rich, you’re gonna want to focus on abundance as much as possible. Give as much as you can as often as you can, receive with gratitude and joy, think of money as your pal, raise your frequency and get in the flow, yo.” – Jen Sincero

Brand Brilliance by Fiona Humberstone

Brand Brilliance is a gorgeous book full of inspiration for brand design and development. The chapters cover everything from logos, color seasons, to website design. It also pushes you to think about the ways your branding will propel your larger mission forward. That’s where the sweet spot is!

Favorite quote: “Create a business that puts you irresistibly, overwhelmingly first for a very loyal and rewarding array of clients. A business that creates opportunities, opens doors and takes you places you could only dream of. One that gives you choice, freedom and respect and one that you can be proud to call your own.” – Fiona Humberstone

The Desire Map by Danielle LaPorte

This book has a similar effect on me as You Are a Badass. Danielle LaPorte’s book focuses on goal setting, but not in the typical New Years Resolution way. Danielle guides you in figuring out the core feelings you want to feel everyday, like joyful, powerful, feminine, or whatever lights you up! Plus, there is an incredible workbook in the back to help you get there. Who doesn’t love a good workbook?!

Favorite quote: “When we want to feel courageous more than we want to check accomplishments off our list … When we want to feel free more than we want to please other people … When we want to feel good more than we want to look good … then we’ve got our priorities in order. Divine priorities—the kind that will steer you to the life you long for most deeply.”

Photo Books

I developed a love for photo books in art school and it hasn’t left me! I have a few favorites by my favorite fine artists like Penelope Umbrico and Lauren Greenfield. I also love coffee table books like The Wes Anderson Collection. They’re nice to have on hand when I need a little jolt of inspiration outside my everyday!

A stack of photography books with a vintage Polaroid camera on top

What are your favorite creative business books? I am always looking for my next one! Let me know in the comments!

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Brand Photoshoot Checklist: From Prep to Post-Shoot

Plan your brand photoshoot using this clear, step-by-step checklist and timeline. No more guessing, stressing, or wondering what you missed!


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I’m Abby, a brand photographer with an organizing obsession. 

Through my brand photography services and online education offerings, I aim to share your superpower with the people who need it most (with a dash of strategy and structure!).